Online Exchange of Consumer Comments, Reports and Reviews

Does online consumer opinion expire? No, in most cases, it will be accessible for a long time if not forever.
Will it matter, if it is dated? It will still matter if it comes up in searches. Consumers may see that it is dated, but unless they know that things have changed, new and better product has been developed, service has improved etc., they will still bear in mind what other consumers have posted and it will matter to their purchasing decision.


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