Paid Monitoring and Measuring Tools for Social Media

Today’s offerings of paid tools for social media monitoring and measuring are not yet satisfying, even the much hyped Radian6, which has just been aquired by Salesforce.com. There is still no comfortable solution to substitute your manual research. But the software options being offered can of course support your efforts and make your work easier.

In my “Social Media Handbook for CEOs, CMOs and General Managers” you will find a list of paid tools and their main features.

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