Facebook ad prices are rising rapidly. The cost per click of Facebook display ads has increased by 74% during the past year in the 4 largest media markets (US, UK, France, Germany). 2 studies by TBG Digital and Efficient Frontier have produced very similar results on display ad prices on Facebook.
Drivers are big brands like Coca Cola, retailers, entertainment groups and automotive brands, which have started to divert significant budget means away from TV to digital media. This budget reallocation comes as a welcomed earnings boost for Facebook, which geares up for an IPO before spring 2012. The social network reports 750m users.
- Just published: Hearable.world mid17 review #earphones #earbuds #wireless https://t.co/hWnYxicUXg 2 months ago
- bragi The Dash held in place with AuricleFit.com #airpods #samsung #airpodslost #airpodsloose… twitter.com/i/web/status/8… 2 months ago
- Here Ones kept tight with AuricleFit.com #airpods #airpodslost #earphoneslost #hereone #bragi #earbud… twitter.com/i/web/status/8… 2 months ago
- AGOG army social media B2B b2b marketing b2b online b2b sales b2b social media business social media campaign campaigning consumer comments consumer reports consumer reviews crm customer service definition social media ecrm facebook facebook marketing facebook social media google google instant google social media icons infographics marketing marketing social marketing social media marketing monitoring social media google social media social media manager social networkdefinition social media 9. unternehmen social media 10. social media ne marketing video microblog microblogging monitoring monitoring social media moonfruit online marketing radian6 s smm social crm social icons social marketing social media social media 2011 social media christmas social media concept social media coordinator social media courses social media engagement social media examiner social media facebook social media icons social media manager Social Media Marketing social media monitoring social media münchen social media network social media ranking social media strategy social media studie social media twitter social media unternehmen social media week social network the social media twitter twitter-blog twitter-search unternehmen social media video video virality viral success web 2.0 White Paper youtube